In 2024, to mark its 20th anniversary, AEDI Design Bureau, the interior design studio founded by Eko Priharseno and Audrey Bernanda in 2004, asked us to refine its visual identity. The brief was to stay close to the original brand while expressing AEDI’s core design philosophy of functional, timeless aesthetics.
The new identity is a streamlined evolution of the original. A set of versatile logo configurations brings a sense of movement without losing the brand’s enduring character, and the color palette draws directly from AEDI’s newly built studio, so the identity and the space feel like one cohesive whole.
Alongside the refreshed identity, we were asked to create a commemorative logo celebrating the studio’s 20th anniversary, a special mark that honors two decades of work while sitting naturally within the new visual system.
At the end of 2025, we were also asked to design a gift box containing drip coffee. The packaging features an illustration of the studio’s project manager, who happens to be a cat.
In 2024, to mark its 20th anniversary, AEDI Design Bureau, the interior design studio founded by Eko Priharseno and Audrey Bernanda in 2004, asked us to refine its visual identity. The brief was to stay close to the original brand while expressing AEDI’s core design philosophy of functional, timeless aesthetics.
The new identity is a streamlined evolution of the original. A set of versatile logo configurations brings a sense of movement without losing the brand’s enduring character, and the color palette draws directly from AEDI’s newly built studio, so the identity and the space feel like one cohesive whole.
Alongside the refreshed identity, we were asked to create a commemorative logo celebrating the studio’s 20th anniversary, a special mark that honors two decades of work while sitting naturally within the new visual system.
At the end of 2025, we were also asked to design a gift box containing drip coffee. The packaging features an illustration of the studio’s project manager, who happens to be a cat.
In 2024, to mark its 20th anniversary, AEDI Design Bureau, the interior design studio founded by Eko Priharseno and Audrey Bernanda in 2004, asked us to refine its visual identity. The brief was to stay close to the original brand while expressing AEDI’s core design philosophy of functional, timeless aesthetics.
The new identity is a streamlined evolution of the original. A set of versatile logo configurations brings a sense of movement without losing the brand’s enduring character, and the color palette draws directly from AEDI’s newly built studio, so the identity and the space feel like one cohesive whole.
Alongside the refreshed identity, we were asked to create a commemorative logo celebrating the studio’s 20th anniversary, a special mark that honors two decades of work while sitting naturally within the new visual system.
At the end of 2025, we were also asked to design a gift box containing drip coffee. The packaging features an illustration of the studio’s project manager, who happens to be a cat.
In 2024, to mark its 20th anniversary, AEDI Design Bureau, the interior design studio founded by Eko Priharseno and Audrey Bernanda in 2004, asked us to refine its visual identity. The brief was to stay close to the original brand while expressing AEDI’s core design philosophy of functional, timeless aesthetics.
The new identity is a streamlined evolution of the original. A set of versatile logo configurations brings a sense of movement without losing the brand’s enduring character, and the color palette draws directly from AEDI’s newly built studio, so the identity and the space feel like one cohesive whole.
Alongside the refreshed identity, we were asked to create a commemorative logo celebrating the studio’s 20th anniversary, a special mark that honors two decades of work while sitting naturally within the new visual system.
At the end of 2025, we were also asked to design a gift box containing drip coffee. The packaging features an illustration of the studio’s project manager, who happens to be a cat.